• Jun ‘24 - Present

    Empowering women to play life differently. Teaching strategy through poker gameplay and leading the development and execution of Poker Power’s consumer marketing strategy across brand, growth, acquisition, paid media, partnerships, and owned channel marketing.

  • Nov ‘23 - Present

    Elected Chairman and public facing leader for the Teton Valley Library actively growing community awareness and engagement. An active team member addressing the needs to expand and build a new multimillion library and community center that fosters lifelong learning.

  • 2018-Present

    Advising on brand, growth and e-commerce activation for a small Ventura, CA based business selling consumer products ranging from jewelry, apparel, fine art and photography.

  • Nov ‘22 - Mar ‘24

    Disrupting the publishing category by leading the GTM and editorial strategy for our audiobooks vertical, overseeing end-to-end campaign planning and execution globally. Launched the company's newest subscription offering, Audiobooks in Premium, while leading Brand Strategy for Spotify Premium global portfolio. Led Premium brand management, architecture, naming, ensuring the consistent and clear application of Spotify’s brand.

  • Feb ‘19 - Nov ‘22

    Led GTM strategy that successfully established company as the #1 podcast platform in the world.
    Drove demand and category format adoption for podcasts increasing MAU from 19M in 2020 to 36M in 2024 with category leadership and content marketing campaigns. Led Spotify Podcasts brand management, architecture, naming, and M&A brand integrations of Gimlet an
    d Parcast studios.

  • Jan ‘16 - Jan ‘19

    Multiple award-winning marketing creative leading strategy and execution for our Hulu Originals series, films and documentaries. Led the brand strategy and launch of Hulu Originals, introducing a new category challenger in original programming. Launched The Handmaid’s Tale with an award-winning campaign that catapulted the show into the zeitgeist and set up the series for winning the Best Drama Series Emmy in its first season.

  • Aug ‘13 - Jan ‘16

    Award-winning marketing and creative lead on Game of Thrones, Newsroom, True Blood, True Detective, and Westworld. Orchestrator of fan engagement through paid and organic channels and IRL events.